Case studies

SEO case studies: before and after

Explore client feedback and SEO outcomes from South African businesses. We publish before-and-after figures only when they can be checked against client reporting data, with no invented numbers or guaranteed rankings.

Client feedback

What clients say improved

These are customer-reported experiences from the reviews supplied to HeftySEO. They are useful qualitative evidence, but they are not a substitute for independently measured traffic, lead or revenue data.

★★★★★
“Their SEO company Johannesburg services helped our business get more calls and leads.”

Neo Chabalala · Google review · Local small business

Reported outcome: more calls and leads. Exact lead counts and the comparison period have not been provided, so no percentage increase is claimed.

★★★★★
“Their team is professional, responsive, and really helped improve my website’s search rankings, my beauty products sales has improved.”

Cynthia Ndlovu · Google review · Beauty products

Reported outcome: improved rankings and beauty-product sales. Sales totals, dates and attribution data were not included in the review.

★★★★★
“Good communication, clear strategy, and you can see the progress over time.”

Hlahla Wisdom · Google review · Local Guide

Reported outcome: visible progress over time. The review does not provide a numeric baseline or measurement window.

★★★★★
“Absolutely outstanding experience! This top-tier SEO services South Africa provider transformed our online visibility...”

Dzunani Thwala · Google review

Reported outcome: improved online visibility. The supplied review excerpt does not include measured impressions, clicks or rankings.

Where are the before-and-after numbers?

We only publish numeric case-study claims when the underlying reports and date ranges are available. For a complete case study, we compare equivalent periods and report relevant measures such as Google Search Console clicks, impressions, click-through rate and average position, plus Google Business Profile calls or website clicks where available.

Have a question about results for your industry? Request a free SEO audit or read more client reviews.

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